3 Facebook Tips That Can Increase Your Site Traffic and Engagement
It can be quite challenging at times to keep pace on Facebook. However, with that in mind, we love to share with you some great Facebook tips, tricks, and information. This article will provide you with loads of good stuff to keep you better understand Facebook and get the most from using it. First things first, you need to make sure you have an account with the popular social networking site. If you don’t, then check out our other How-To guides first.
The first tip is to use Facebook’s news feed as much as possible. News feeds are a great way to keep up on what’s happening both within your business and in your personal life, without scrolling through every single news page. In addition to this, it’s also a great way to interact with your fans. As we said before, interacting is vital because your fans can tell if you’re listening to them and paying attention to their needs.
The second tip is to take full advantage of the hashtags in Facebook. hashtags are like micro-blogging keywords that allow you to tag pictures or posts to let everyone know about a specific subject. As you probably know, the #hashtag is one of the top Facebook keywords, so it makes sense to make the most of this tool to gain exposure and a bigger fan base. For example, if you own an Instagram account and want to gain more fans, you could use the hashtag #instagram so you could attract Instagram users to your Facebook page.
Next, make use of Facebook’s tagging function. This functions like the search engine results pages but instead of looking for something, you’ll tag certain items. So if you’re promoting your online business page, you could have the tag #shopify, and your followers will automatically look for shops in their location using Facebook’s search function. So as you can see, there are so many different ways that you can take advantage of the tagging function in Facebook to promote your business and gain more fans and followers.
Third, create engaging content. In addition to being a great way to attract fans and gain exposure, Facebook’s newsfeed is also a great way to share information with your fans. You can also use the newsfeed to promote your blog posts, videos, and even your emails. The point is to provide valuable information to your audience, and this is done by regularly sharing informative content. So be sure to make use of the hashtags and newsfeed to make sure you stay on top of the latest trends in your industry.
Finally, you should know that there’s a better way to track engagement than with the hashmarks in your Facebook or Google Calendar. By taking advantage of Hootsuite and Buffer, you can easily get detailed information about who’s following you, how often they’re viewing your page, when they last saw you, and lots more with just the click of a button. Hootsuite has been around longer than Google, but now that Facebook and Google are both offering mobile apps, Hootsuite is the clear leader when it comes to social media integration.
Also, another great way to attract more fans and gain exposure is to make use of your profile photo as your cover image. This is probably the easiest and most effective way to use images as a marketing strategy. Your cover image is always the first thing people see when searching through the news feeds, and almost every time they will click on the link to your profile, they will see your cover photo. This makes your profile image a powerful link back to your site, which means more fans and more exposure.
These are just three of the ways that you can use Facebook and its various features to drive more traffic to your website, increase engagement, and even drive more sales. While Facebook may not be as popular as Twitter and YouTube, it’s still a powerhouse social network that can provide you with all the exposure you need to increase your revenue. All you have to do is play by its rules and make sure that you focus on the things that will bring you more exposure and success. Facebook is an amazing social network, but like any other social network, it only works if you play by its rules. If you don’t play by its rules, you won’t have any success online.